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Brooks of Brinker said: "I think when the consumer is Atlas tiffany as hard as they are right now, we've already seen some folks come out with some price points, all-youcan-eat sort of limited promotional things. And I guess, as always, we want to kind of balance the short term and long term."Brinker's On The Border Mexican Grill & Cantina chain "ran the Endless Enchiladas during part of last year," Brooks pointed out.He said it has been apparent that "everybody is trying to get the guests' attention with a low price. I guess in the grocery stores they might call it a loss-leader to get people to show up and then hopefully sell them something different."

Waitrose has launched an eat in for L10 promotion that is almost identical to a campaign run by its rival Marks & Spencer (M&S). In this case, several executives were asked if Cushion tiffany should copy one another's marketing tactics. According to Suzanna Duke, Marketing director, Waitrose, last weekend Waitrose customers enjoyed one of the most successful promotions in its history. This offer may have worked in a similar way to promotions run by M&S, but everyone in the supermarket industry is well aware that nobody has the copyright on a particular promotional mechanic. However, Guy Lawrence, Brand Figure Eight pendant, Bacardi Global Brands, said that those who fail to differentiate their product or service in the mind of the consumer in a relevant and motivating manner will struggle to survive.

Marketing director, WaitroseLast Coin Edge disc pendant Waitrose customers enjoyed one of the most successful promotions in our history.Our meal deal, offering a premium ready meal, a side dish, a dessert and a bottle of wine for just ￡100 -proved a huge hit with shoppers, and sales far exceeded our own expectations.This offer may have worked in a similar way to promotions run by M&S, but everyone in the supermarket industry is well aware that nobody has the copyright on a particular promotional mechanic.In a fast-moving, consumer-facing industry, everything from products, new ranges and store environments are Paloma's X pendant being emulated and evolved.In the current financial climate, with pressure on consumer spend, it simply makes good business sense that we provide premium eat-in options for customers seeking a quality alternative to restaurant dining-and ultimately it's the consumer who gains.NoNick GrayManaging director, Live & BreatheIs it possible to rip off another brand's strategy? I'm not sure that it is certainly not in the same way that you can rip off someone else's idea, or creative work.